kbrecordzz
Home - About - Contact - Overview
* Company diary *
After a 2025 filled with discipline and ending with a big, empty, unclear "I didn't finish it" feeling, 2026 is lurking around the corner. Or wait, it's February already? Anyways, starting the year late feels right.
First of all, I'm tired of strategies, so 2026 will be as little strategy as possible. When doing creative things you need to be flexible more than you need to be planning, so I view kbrecordzz more like a constant "R&D" department than a company with goals, decisions and strategies. When producing products that will all look and function the same you can create clear and decided workflows for it, but a creative company is about making new things most of the time, and there's no trick for doing that except... doing that.
I will remove all deadlines. I don't need them to force myself to do things, because I always do things anyway. I'm past the "struggling with motivation" stage and don't need more dedication and discipline - I need less of it because it makes everything feel so serious and narrow. I want to come back to doing things for fun again. I have a bunch of different projects (like MANAGO and "the snowboard game") and I don't know when any of them will be finished. I just trust that by not caring about that I'll get the peace needed to actually finish them. I also want my work to be the best it can be, and it feels wrong to cut projects off before they've reached their full potential just because I want to be done.
Other than that, I won't change much from Streamlined production. Focusing work to certain weekends still works well, but I don't want any hard schedule and I won't focus on any specific project. Things will happen when they happen.
So there's no plan, no goal and nothing to be done at the end of the year, nothing like that. Short-sighted one-year ideas stand in the way of more impressive things that could be done over 10 years if I have more patience and more fun.
(The cover image girl representing an "80s K-pop" version of kbrecordzz contemplating the inevitability of 2026 in front of her computer, is AI generated by craiyon.com. They require me to credit them...)
Advertisement
by 
